Sarah Lefton

‘Second Stage’ For Startups

Samuel Bronfman and others begin exploring intermediate funding strategies.

04/24/2012
Staff Writer

G-dcast.com is a poster child of the Jewish startup sector, the grass-roots movement that aims to reach the disinterested and unaffiliated by offering new ways — such as record labels, bike rides and online Shabbat services — to connect with Judaism. Over 3,000 educators around the world use G-dcast’s funky parsha-of-the-week videos, which have been viewed over a million times on the web, the group says.

Why, then, is G-dcast about to find itself out on the street?

G-dcast.com’s quirky biblical videos.

The Bible, Take Two

The G-dcast team looking to bring its playful Torah videos to a wider audience of students and teachers.

Associate Editor
01/10/2012

With its lengthy roster of rules concerning animal sacrifice and food, Parshat Shemini is not generally considered a crowd pleaser.

But the text from Leviticus is such a favorite among Sarah Zollman’s fifth graders at Carmel Academy in Greenwich, Conn., that one student, upon learning it was to be her bat mitzvah Torah portion “was so excited.”

The G-dcast crew recording a video. Their work has garnered 1.5 million hits on YouTube.
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