The traditional dynamic of black-Jewish relations in sports and entertainment is pretty straight-forward, and nothing to brag about: African Americans make the product, Jews sell it. You don't need to dig too deep into history to find relevant examples: Lyor Cohen and Rick Rubin ran the show at Def Jam, the hip-hop label juggernaut, until only recently. And David Stern still happily resides over the NBA.
With lessons in marketing strategies and discussions about Israel, BBYO’s Manhattan summer internship program combines career skills and Judaism.
They could have been sitting by the pool or shopping at the mall, but 67 high school students from across the country were in Midtown on a sweltering late-July day working on business plans for mock restaurants and Laundromat businesses they were trying to get off the ground.
Like contestants on “The Apprentice,” they were trying to impress a discerning panel of judges, this one from a Baruch College entrepreneurial center addressing considerations like target demographics, marketing strategies and expenses such as salaries, insurance, utilities and upkeep.