Jon Steingart

Jew(cy) Vs. Jew(cy)

01/10/2003

In this corner: a loose affiliation of young Jewish social activists working to transform Judaism "into a more loving, inclusive and radical culture." In this corner: a team of New York-based theater promoters and PR pros marketing merchandise and events to hip Jews and others aspiring to "kosher-style fabulosity" through a Web site called "Jewcy.com."

The stakes in this battle of attitude: legal rights to the name "Jewcy," a title both contenders claim.

A Jewcy Chanukah

11/29/2002
Staff Writer
Demographers struggling to calculate the nation's Jewish population may get some help from a group of New Yorkers out to market Jewishness as a hip lifestyle: complete with wardrobe.   

Jew(cy) Vs. Jew(cy)

01/10/2003
Staff Writer
In this corner: a loose affiliation of young Jewish social activists working to transform Judaism "into a more loving, inclusive and radical culture." In this corner: a team of New York-based theater promoters and PR pros marketing merchandise and events to hip Jews and others aspiring to "kosher-style fabulosity" through a Web site called "Jewcy.com." The stakes in this battle of attitude: legal rights to the name "Jewcy," a title both contenders claim.
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